Disney CEO Robert Iger vows to focus on creativity at town hall

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 Chief Executive Robert Iger told employees in a companywide town hall meeting that he will give priority to creativity and that he will chase profitability over growing subscriber numbers at Disney’s streaming services. 

The town hall is Mr. Iger’s first since he was reinstated to the top job about one week ago after the board of directors ousted Bob Chapek. Mr. Iger, who was Disney’s CEO from 2005 to 2020, was met with applause when he was introduced at the Monday town hall and he responded by saying he thought he might cry. 

Mr. Iger is facing a number of challenges in returning to Disney, including employee morale. Creative professionals in the company’s studio and streaming divisions, the so-called cast members that work in the parks and the engineers that develop and build the park attractions have expressed upset at various times over the past year about how Mr. Chapek was running Disney.

An expanded version of this story appears on WSJ.com.

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